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3 min read. October 29, 2021 – by Phil Fernandes
The chip shortage has been causing problems for businesses across different industries, and it may not be over anytime soon. Semiconductor chips are commonly used for items like cars, appliances, and computers.
And according to the CEO of Marvell Technology, the problem could continue well into 2022. “If it stays business as usual, and everything’s up and to the right, this is going to be a very painful period, including in 2022 for the duration of the year,” Matt Murphy said during an interview with CNBC.
Fortunately, not everyone in the industry shares this view of the chip shortage. But given the shortage and the increasing demand for semiconductor chips, what can businesses do in the meantime?
Semiconductor chips power products across a variety of industries, including cars, household appliances, and smartphones. And right now, the demand is higher than the supply, so many popular products are out of stock.
Automakers like General Motors and Ford have had to slow or halt production due to shortages. Apple CEO Tim Cook warned that chip shortages could affect iPhone sales. And video game consoles have been in short supply as well.
Many companies are warning consumers that the problem will only worsen as the holiday season approaches. Buyers have been advised to do their Christmas shopping now before many products are out of stock.
The chip industry has always gone through these kinds of ups and downs in supply and demand. But according to Lisa Su, CEO of AMD, the current chip shortage is unique, and that the first half of 2022 will be “tight.”
Some chip companies have made plans to expand factory capacity. Intel announced its investing $20 billion in two new chip factories, and Marvell is building a $12 billion factory.
But these efforts will take time to put in place. According to Su, it can take 18 to 24 months to put in a new plant, and sometimes it can take longer than that. So what should businesses do in the meantime?
Here are a few tips to help you navigate the chip shortage:
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Phil serves as VP of Financing for National Business Capital. He boasts 15 years of sales experience, 10 years of managerial experience, and has been with National for over 6 years. His role at National focuses on managing and directing National’s team of Business Finance Advisors and overseeing project development. Phil is also responsible for Financial Reporting, where he prioritizes results and revenue growth. Phil is passionate about sharing his expertise and insight with small business owners, and regularly contributes articles on National’s blog.